Concept Luna
A vision for sustainable PC design Concept Luna pushes the boundaries of design, driving innovation to reduce, reuse and create a significantly reduced product carbon footprint.
Created to test what could be possible, not to be manufactured and sold – the design ideas in Concept Luna explore making components easily accessible, replaceable, and reusable, reducing resource use, and keeping even more circular materials in the economy.
Our design engineers lead an aspirational workstream that asks the “what if” questions and looks at design in unconventional ways. Concept Luna provides the freedom and flexibility to test innovative ideas outside of regular design cycles. Our teams can experiment boldly with transformative technologies to reduce our environmental impact and move our industry forward responsibly and sustainably.